Why Do They Add the Red Color to Ground Beef

Julie, the food scientist and quality manager at Pre brands, holidng different beef packages that have different shades of pink and brown meat in them.

Exercise y'all ever wonder why our beef is purple in the package?


It's non then often that y'all encounter a regal colored New York strip or ribeye at the grocery store. Just if you take shopped Pre® grass fed and finished beef, yous're probably familiar with the majestic beef nosotros offer. Most of the steaks and basis beefiness y'all come up across in the store are red in color and psychologically, we tend to think the red colour is more appealing. Keeping meat fresh is something we work hard towards and are constantly monitoring at Pre. Ane of the more natural means to gainsay spoilage is by vacuum-sealing our products and so that all the oxygen is removed. This returns the beef to its natural land and in turn keeps the beef fresher, longer.

We made a quick video touching on this on Instagram, spotter it here.

A picture of a woman with different colored beef in packaging with a title that says "Why does beef change colors?"

The color of fresh beef is adamant by myoglobin. This is a protein found in muscle tissue and is unremarkably purple in color. Information technology changes color depending on how much oxygen information technology is exposed to. When exposed, the iron in the muscle starts to react and get unstable, turning either red or brown depending on the level of oxygen present. This is why beef changes color.

Nosotros asked Julie, our Pre® Quality Managing director to talk u.s. through this in more particular, watch her hash out the different meat colors in our video beneath:

At that place are iii chief states for this colour change:

STATE 1: Oxymyoglobin Atmospheric Oxygen (O2) Present (brilliant blood-red in color)

Land ii: Metmyoglobin Low Oxygen (O2) Fractional Pressure (brown in colour)

Country 3: Deoxymyoglobin No Oxygen (O2) Nowadays (purple in color)

Read more than: The Large Fatty Truth Almost Pasture Raising Cattle

And then why does nearly packaged beefiness expect red?

The colour of vacuum packaged beef will exist distinctly different than beef in an overwrap tray or in a MAP (Modified Atmosphere Packaging) parcel. Vacuum packaged beefiness will appear a deep red/purple color compared to the bright cerise colour typically seen in other types of packages and behind the butcher counter. The reason for this deviation in color is the presence of oxygen. In a vacuum package, oxygen is removed from the package creating an anaerobic environment – an environment where no oxygen is present. This changes the color of the meat to that deep red/royal color. This is called "Deoxymyoglobin".

In an overwrap tray, oxygen is present due to the open up nature of the packet with the surrounding air nosotros breathe. In MAP packaging, gasses such oxygen, carbon dioxide, and nitrogen are added in order to keep a brilliant reddish color. This is chosen "Oxymyoglobin".

When Pre'south vacuum-sealed package is opened, and the beef is brought back into the presence of oxygen, y'all volition notice our Pre beef changes to a bright red color. Our beef is a deep purple color in the package. This is because all the oxygen has been removed to preserve freshness. When you open the parcel, it is exposed to oxygen and turns bright red – that'south what we phone call blooming. Because we seal our meat airtight, you get to see this beautiful transformation.

You will too find this phenomenon behind the butcher counter or in the trays, when some steaks overlap. The overlapping steak will leave a brown color considering information technology was limiting the oxygen exposure to the meat. That state is called "metmyoglobin" every bit referred to in the visual below.

The presence of oxygen will gradually deteriorate meat and oxidize fat. In MAP packaging Temper Packaging) boosted gasses are added to prolong freshness. With Pre,® nosotros do not add whatever gasses to help extend freshness, we just remove every bit much air as possible.

The Pre® Difference

In summary, we know the bright blood-red colour of beef is unstable and the presence of oxygen will gradually deteriorate the meat and oxidize fat. (This is why beef does not last equally long when it is behind the counter or in those overwrap trays.)  In MAP packaging, this shelf-life issue is combatted with calculation additional gasses such as Nitrogen and Carbon Dioxide simply the total shelf life is much shorter than Pre because eventually, the presence of oxygen will start to spoil the meat. With Pre packaging, we do not add whatever gasses to help extend the life of beefiness, we just remove as much air as possible. Upon removing the oxygen, the beef is dorsum to a stable color and freshness is extended.

We tested out our steak packaging in a five-24-hour interval fridge exam alongside a butcher paper wrapped steak. See the test results here.Larn more about our sourcing and expiration dates and if you don't encounter Pre in your local grocery store, please download this class  and give it to the meat manager so that we tin can exist virtually you soon!

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Source: https://www.eatpre.com/blogs/gather/why-beef-changes-color

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